Listen Now: The Trust Deficit โ Brand Transparency & the New Rules of Retail In …
Brand Management
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- B2B E-commerceBeauty and Personal CareBrand ManagementConsumer GoodsDigital Marketing
Unilever acquires Dr. Squatch, valuing brandโs viral marketing to Gen Z men
Unilever Acquires Dr. Squatch: Valuing Viral Marketing to Gen Z Men In a strategic move …
- Brand ManagementConsumer EngagementFashion RetailInfluencer MarketingTechnology Retail
BoF Live | Rethinking Success Metrics for Brand Ambassadors
by Priya Kapoorby Priya KapoorBoF Live | Rethinking Success Metrics for Brand Ambassadors In the dynamic world of retail …
- B2B E-commerceBrand ManagementDigital MarketingLuxury GoodsWatches and Horology
How to Revive a Sleeping Beauty Watch Brand
by Nia Walkerby Nia WalkerHow to Revive a Sleeping Beauty Watch Brand The realm of high-end horology often feels …
- Brand ManagementCustomer Experience ManagementEmployee EngagementRetail MarketingSocial Media Marketing
Retail: Why you Should Include Your Employees in Your Marketing
by Nia Walkerby Nia WalkerRetail: Why You Should Include Your Employees in Your Marketing In the fast-paced world of …
- Apparel and AccessoriesApparel and FootwearBrand ManagementE-commerceEnvironmental Sustainability
Dr Martens names former Adidas exec as new chief brand officer
by Priya Kapoorby Priya KapoorDr Martens Appoints Former Adidas Executive Carla Murphy as New Chief Brand Officer In a …
- Apparel and AccessoriesBrand ManagementE-commerceFashion Retail
Authentic Buys Dockers for $311 Million, Plans to โReimagine the Brand for a New Generationโ
by David Chenby David ChenAuthentic Buys Dockers for $311 Million, Plans to โReimagine the Brand for a New Generationโ …
- Brand ManagementCasual WearDenim IndustryRetail StrategySustainable Fashion
Levi Strauss to Sell Dockers to Authentic Brands Group for $311 Million
Levi Strauss to Sell Dockers to Authentic Brands Group for $311 Million In a significant …
- Brand ManagementConsumer GoodsFashion RetailLuxury Goods
Francois Pinaultโs Wealth Slides as Heir Fails to Revive Gucci
by Priya Kapoorby Priya KapoorFrancois Pinaultโs Wealth Slides as Heir Fails to Revive Gucci Francois Pinault, the 88-year-old founder …
- Apparel and AccessoriesBrand ManagementE-commerceFashion Retail
Authentic Brands Group Weighs Rival Bid for Guess?
by David Chenby David ChenAuthentic Brands Group Weighs Rival Bid for Guess? In the fast-paced world of retail, strategic …