How to Revive a Sleeping Beauty Watch Brand The realm of high-end horology often feels …
Category:
Brand Management
-
- Brand ManagementCustomer Experience ManagementEmployee EngagementRetail MarketingSocial Media Marketing
Retail: Why you Should Include Your Employees in Your Marketing
by Nia Walkerby Nia WalkerRetail: Why You Should Include Your Employees in Your Marketing In the fast-paced world of …
- Apparel and AccessoriesApparel and FootwearBrand ManagementE-commerceEnvironmental Sustainability
Dr Martens names former Adidas exec as new chief brand officer
by Priya Kapoorby Priya KapoorDr Martens Appoints Former Adidas Executive Carla Murphy as New Chief Brand Officer In a …
- Apparel and AccessoriesBrand ManagementE-commerceFashion Retail
Authentic Buys Dockers for $311 Million, Plans to ‘Reimagine the Brand for a New Generation’
by David Chenby David ChenAuthentic Buys Dockers for $311 Million, Plans to ‘Reimagine the Brand for a New Generation’ …
- Brand ManagementCasual WearDenim IndustryRetail StrategySustainable Fashion
Levi Strauss to Sell Dockers to Authentic Brands Group for $311 Million
Levi Strauss to Sell Dockers to Authentic Brands Group for $311 Million In a significant …
- Brand ManagementConsumer GoodsFashion RetailLuxury Goods
Francois Pinault’s Wealth Slides as Heir Fails to Revive Gucci
by Priya Kapoorby Priya KapoorFrancois Pinault’s Wealth Slides as Heir Fails to Revive Gucci Francois Pinault, the 88-year-old founder …
- Apparel and AccessoriesBrand ManagementE-commerceFashion Retail
Authentic Brands Group Weighs Rival Bid for Guess?
by David Chenby David ChenAuthentic Brands Group Weighs Rival Bid for Guess? In the fast-paced world of retail, strategic …
- Brand ManagementFashion RetailLifestyle BrandsRetail Acquisition
WHP Offers to Buy Guess?, Take Brand Private
by Nia Walkerby Nia WalkerWHP Offers to Buy Guess?, Take Brand Private In a significant move within the retail …
- Brand ManagementConsumer InsightsDigital MarketingE-commerceRetail Strategy
BoF Masterclass | The Complete Guide to Communicating Value to Shoppers
BoF Masterclass | The Complete Guide to Communicating Value to Shoppers In today’s competitive retail …
- Brand ManagementBrick-and-Mortar RetailCustomer ServiceE-commerceLoyalty Programs
Four Ways to Turn Transactions into Customer Relationships that Last
Four Ways to Turn Transactions into Customer Relationships that Last In the competitive landscape of …