Global Holiday Sales Hit Record $1.2 Trillion The global retail industry has once again shattered …
Consumer Behavior
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- Agency SelectionConsumer Behavior
How a government shutdown would (and wouldn’t) affect consumers days before Christmas
The Impact of a Government Shutdown on Consumers Days Before Christmas With the holiday season …
- Brand ManagementConsumer BehaviorCOVID-19 ImpactEnvironmental ImpactLabor AccountabilityPerformance Management
Nike has had a rocky year โ here’s why a comeback will take time
by Nia Walkerby Nia WalkerNike’s Uphill Battle: Analyzing the Challenges and Prospects of a Potential Comeback Under New CEO …
- Consumer BehaviorRetail Returns
‘Returnuary’ โ after the peak shopping season comes the busiest return month of the year
by Nia Walkerby Nia Walker“Returnuary” โ Navigating the Busiest Return Month of the Year As the holiday season festivities …
- Consumer BehaviorRetail Returns
Credit card debt set to hit record levels as consumer holiday spending rises
Credit Card Debt Soars as Consumer Holiday Spending Hits Record Highs As the holiday season …
- Consumer BehaviorRetail Returns
Off-price retailer TJX is set for another stellar year as a reliable defensive stock
by Nia Walkerby Nia WalkerOff-Price Retailer TJX: A Stellar Defensive Stock in 2025 As the retail industry continues to …
- Brand StrategyConsumer Behavior
Spent too much this holiday season? Here are steps you can take to avoid a repeat next year
by Priya Kapoorby Priya KapoorHow to Avoid Overspending Next Holiday Season: Expert Tips The holiday season is known for …
- Brand StrategyConsumer Behavior
Nordstrom raises sales outlook after holiday season was better than feared
Nordstrom Raises Sales Outlook After Holiday Season Exceeds Expectations Nordstrom, the renowned American luxury department …
- Brand ManagementConsumer Behavior
Unilever’s Indonesia headache worsens with boycott as local brands seize the day
by Priya Kapoorby Priya KapoorUnilever’s Indonesia Headache Worsens with Boycott as Local Brands Seize the Day Unilever, a global …
- Consumer BehaviorCustomer PersonalizationEnvironmental Impact
How to Keep the Gen-Z Fragrance Boom Going
How to Keep the Gen-Z Fragrance Boom Going The fragrance industry has been a beacon …