From American Eagle to Swatch: Why Brands Seem to Keep Getting It So Wrong In …
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- Beauty and Personal CareConsumer GoodsHealth and WellnessMarketing and Advertising
Brands Briefing: Why brands like Amika and Perelel prioritize long-term creator cohorts
Brands Briefing: Why Brands Like Amika and Perelel Prioritize Long-Term Creator Cohorts In the fast-paced …
- Apparel and AccessoriesB2B E-commerceMarketing and AdvertisingSocial Media Marketing
JanSport bets on ‘weirdly relatable’ content for its TikTok-driven back-to-school campaign
by Priya Kapoorby Priya KapoorJanSport Bets on ‘Weirdly Relatable’ Content for Its TikTok-Driven Back-to-School Campaign As the back-to-school season …
- B2B E-commerceBrand StrategyCreative ServicesMarketing and AdvertisingRetail Management
Very Group’s HelloStudio brings in former Target exec to lead creative direction
by David Chenby David ChenVery Group’s HelloStudio Appoints Former Target Exec Beth Lowry as New Head of Creative Direction …
- Consumer GoodsE-commerceMarketing and AdvertisingRetail Media NetworksSupermarkets
Iceland bolsters retail media offering through new partnership
Iceland Boosts Retail Media Offering Through New Partnership Iceland, the UK-based supermarket chain known for …
- Breakfast FoodsFood and Beverage DeliveryMarketing and Advertising
Burger King To Defend Whopper Ads in Federal Court as Customers Sue for Fraud
Burger King To Defend Whopper Ads in Federal Court as Customers Sue for Fraud Burger …
- Fast Casual DiningFood and Beverage DeliveryMarketing and Advertising
Chili’s Boldly Channels the ’90s With Tiffani Thiessen and a Refreshing New Margarita
by Nia Walkerby Nia WalkerChili’s Boldly Channels the ’90s With Tiffani Thiessen and a Refreshing New Margarita In a …