Yankee Candle Rebrands to Regain Relevancy Amid Sales Declines In the competitive world of home …
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digital marketing
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- B2B E-commerceConsumer GoodsDigital MarketingPrivate Label RetailRetail Strategy
Gen Z forecast to become most loyal purchasers of private label
by David Chenby David ChenGen Z Forecast to Become Most Loyal Purchasers of Private Label As the retail landscape …
- Apparel and AccessoriesCorporate GovernanceLingerieRetail Investment
Victoria’s Secret Faces Fresh Activist Fight From Barington Capital
by Priya Kapoorby Priya KapoorVictoria’s Secret Faces Fresh Activist Fight From Barington Capital In a dramatic turn of events, …
- B2B E-commerceCorporate StrategyEnvironmental SustainabilityRetail ManagementSportswear Retail
How Nike CEO Elliott Hill is building out his turnaround team
How Nike CEO Elliott Hill is Building Out His Turnaround Team In the competitive landscape …
- B2B E-commerceBrand ManagementDigital MarketingLuxury GoodsWatches and Horology
How to Revive a Sleeping Beauty Watch Brand
by Nia Walkerby Nia WalkerHow to Revive a Sleeping Beauty Watch Brand The realm of high-end horology often feels …
- Agricultural RetailB2B E-commerceConsumer GoodsEducation RetailSustainability in Retail
How to Plan Back-to-School Campaigns in a Tense Economic Environment
by Priya Kapoorby Priya KapoorHow to Plan Back-to-School Campaigns in a Tense Economic Environment As the back-to-school (BTS) season …
- Agricultural RetailConsumer GoodsDigital MarketingDirect-to-Consumer (DTC)E-commerce
Why Candle brand Siblings dropped its Meta spend by 56%
Why Candle Brand Siblings Dropped Its Meta Spend by 56% In a bold move that …
- Apparel and FootwearE-commerceEnvironmental SustainabilityRetail Management
Kizik taps Nike, Converse vet as new CEO
by Priya Kapoorby Priya KapoorKizik Appoints Former Nike Executive Gareth Hosford as New CEO In an exciting move for …
- Apparel and AccessoriesApparel and FootwearBrand ManagementE-commerceEnvironmental Sustainability
Dr Martens names former Adidas exec as new chief brand officer
by Priya Kapoorby Priya KapoorDr Martens Appoints Former Adidas Executive Carla Murphy as New Chief Brand Officer In a …
- Consumer GoodsDigital MarketingE-commerceFashion Retail
Abercrombie & Fitch Sets Q1 Sales Record While Wrestling With Tariffs
Abercrombie & Fitch Sets Q1 Sales Record While Wrestling With Tariffs Abercrombie & Fitch has …