Children's ProductsConsumer ElectronicsDigital MarketingLuxury RetailSustainable Products Gen Alpha tweens hold significant sway over parents’ purchases: study by Samantha Rowland March 25, 2025 by Samantha Rowland March 25, 2025 Gen Alpha Tweens Hold Significant Sway Over Parents’ Purchases: Study In recent years, a new … FacebookTwitterLinkedin