Nike Cuts Corporate Staffers Amid Realignment In a strategic move reflecting the dynamic landscape of …
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Nike
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- Athletic FootwearB2B E-commerceConsumer BehaviorExperiential RetailRetail Strategy
Hoka brick-and-mortar stores ‘the primary venue for full-price sales’
Hoka Brick-and-Mortar Stores: The Primary Venue for Full-Price Sales In an era where e-commerce dominates …
- Athletic WearFashion RetailLifestyle BrandsSports Apparel
Martine Rose on Fashion’s Football Obsession
by Priya Kapoorby Priya KapoorMartine Rose on Fashion’s Football Obsession The intersection of fashion and sports has never been …
- Athletic FootwearEndorsements and SponsorshipsRetail ApparelSports MarketingWomen's Sports
Why Women’s Basketball Stars Are Finally Getting Big Sneaker Deals
Why Women’s Basketball Stars Are Finally Getting Big Sneaker Deals In recent years, women’s basketball …
- Apparel and AccessoriesApparel and FootwearB2B E-commerceEnvironmental SustainabilitySportswear Retail
Pressure Eases on Nike, But Problems Remain
Pressure Eases on Nike, But Problems Remain Nike, the world-renowned sportswear giant, has recently reported …
- ActivewearAthletic ApparelBoutique FitnessSustainable FashionWomen's Apparel
Nike Launches New Fitness Brand With Kim Kardashian’s Skims
by Nia Walkerby Nia WalkerNike Launches New Fitness Brand With Kim Kardashian’s Skims In a strategic move that has …
- Apparel and AccessoriesApparel and FootwearB2B E-commerceCoffee Supply Chain ManagementRetail Strategy
Nike profits plunge 86% as it braces for $1bn Trump tariff hit
by Nia Walkerby Nia WalkerNike Profits Plunge 86% Amid Anticipation of $1 Billion Trump Tariff Impact In a startling …
- Athletic FootwearCommunity EngagementMarketing StrategiesSportswear RetailWomen's Fashion
The Debrief | Is Nike Finally Winning With Women?
by Nia Walkerby Nia WalkerThe Debrief | Is Nike Finally Winning With Women? In recent years, Nike has made …
- Athletic WearB2B E-commerceCybersecurityRetail InnovationSustainable Retail
The Weekly Closeout: Nike appoints innovation chief and retailers face cyberattacks
by David Chenby David ChenThe Weekly Closeout: Nike Appoints Innovation Chief and Retailers Face Cyberattacks In an ever-changing retail …
- Athletic ApparelConsumer GoodsCorporate CommunicationsEnvironmental SustainabilityRetail Marketing
Nike taps McDonald’s exec for chief communications officer
by David Chenby David ChenNike Taps McDonald’s Exec for Chief Communications Officer In a significant move that signals a …
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